Antonelli Institute

 
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Graphic Design
Program Length: 4 semesters; 21 months including summer break
Program Options: Associate in Specialized Technology Degree

The first year focuses on developing techniques and procedures required to produce a concept and render a visual image using professional design software.  The second year focuses on developing an individualized portfolio that reflects the student’s career goals.

Program Highlights

The objectives of the program are to:

  • Develop the skills necessary to effectively use the basic tools of design, illustration, and production.
  • Encourage each student to demonstrate creative problem solving through projects that require realistic solutions.
  • Acquire a working knowledge of graphic and web design, layout, illustration, typography, and computer graphics.
  • Prepare students for the employment demand of working with deadlines, clients, art directors, and budgets.
  • Develop a professional portfolio.
  • Click the button below to learn more about our on-time graduation rates, the median debt of students who completed the program, and other important information.


          

 
 
 
Concentration Courses
SURVEY OF WESTERN ART
Starting with the principles of art, students begin a comprehensive study of generally accepted interpretations of the historically important periods, styles, and artists of western art and culture. This course stresses the importance of research development and delivery of verbal and visual presentations.
PUBLIC SPEAKING
This course offers the student exercise in both group and individual speaking situations, thus providing training to become a confident and effective speaker.
VISUAL COMMUNICATIONS
This course focuses on the study of image as a powerful instrument of communication in society for photographers and graphic designers. All forms of visual presentation will be studied for impact and effect. Students will learn to improve their ability to communicate and present ideas visually utilizing media appropriate to their field of study.
PRODUCTION/COMPUTER APPLICATIONS
The student will explore traditional pre-press and computer-based production. The course will cover basic desktop publishing concepts and the use of industry-standard software and include graphic file importing and exporting protocols.
LAYOUT AND DESIGN
The student will learn basic structural layout skills with strong emphasis on proper page partitioning and typography. Conceptual design will also be stressed with the use of several projects designed to motivate the student. Projects will include advertising design, package design, poster design, and current production design techniques.
TYPOGRAPHY
Beginning with a formulation of type‘s history and basic terminology, students will learn to see typography as a visual design element beyond the written word. The communication of ideas and emotions will be explained with a variety of techniques and mediums.
COLOR THEORY
Through a series of design projects, students will learn how color impacts design and why understanding how color behaves is critical to the success of the graphic designer/illustrator. Additionally, through the use of various media, the student will develop skills in design and painting, appreciate the diverse meaning of color globally, and gain authority over the illusive and expressive aspects of color.
BASIC DRAWING
Beginning techniques in perspective drawing and object representation are covered in this course. Graphite, pen and ink, and colored pencils are used to generate numerous compositions.
COMPUTER TYPOGRAPHY
Students will study typography and logo design based upon software derived type. Students will learn how computer-based illustration and freehand techniques have opened new ideas and production solutions.
COMPUTER ILLUSTRATION
This course explores the basic issues of illustration and using the computer as a drawing tool. Using the skills learned in the Production/Computer Applications course, students further develop their skills and ability to organize and create custom illustration. Furthermore, students are introduced to both the creative and professional applications of technology to drawing in both vector-based illustration and pixel-based illustration. The course examines the role of digital illustration in the graphic arts and addresses the application of classroom knowledge to solving problems in desktop publishing.
GRAPHIC DESIGN
The thrust of this course will be to encourage the student to think creatively to transform a complex concept into a simple but understandable form. All classic forms of logo development and symbols will be explored through rough pencil 'thumbs' to finished comprehensives. The students will then apply their creative efforts on literature, advertisements, letterheads, and packaging.
MOTION GRAPHICS
The student will learn traditional animation techniques and utilize the latest animation software to build and manage animations, interactive applications, and even entire web sites. Course assignments will be based on common projects encountered in the real world. Students will develop the expertise and software knowledge required for professional graphic designers working today.
INTRODUCTION TO WEB DESIGN
Students will learn how to plan a web site, create web pages, add interactivity, and test/update a site. Using applications for web development such as Dreamweaver and Fireworks and design programs like Photoshop, students will build and publish websites.
ILLUSTRATION STUDIO I
This course introduces the student to many illustrative techniques used by professionals in the commercial art field. The student will experiment with various mediums and methods through class exercises and practical applications.
DESIGN STUDIO I
This course will instruct the student to execute design as well as illustrations within strict guidelines, such as subject matter, size constraints, and application of typography. Emphasis will be placed on experimentation to develop one's own style. Projects will focus on the limitations and freedoms met by professional designers and illustrators.
COMPUTER GRAPHICS
Students will learn the basic theory and practice of digital image processing using Adobe Photoshop software. Students will be introduced to scanning and video image-capture procedures, color correction and separation techniques, and a range of display and printing considerations.
CORPORATE IDENTITY
The student will learn to design and produce a corporate identity program from a totally professional approach. From the first meeting with a client to preliminary designs, final presentations and printer specifications and preparation, the student will learn the skills necessary for success. The main thrust of this course is to teach the student to incorporate expansive creativity with the very important practical and technical knowledge needed as the student approaches the working world.
PORTFOLIO PREPARATION
This course will involve a complete evaluation, update, and refinement of portfolio work for visual preparation to meet current or expected needs in the job search process. A complete portfolio review will take place at the end of the semester.
ILLUSTRATION STUDIO II
A continuation of Illustration Studio I, students will further develop their technical skills and problem-solving abilities. Through assignment and from actual and hypothetical clients, students are encouraged to develop an individual style and to make the transition from student to professional.
DESIGN STUDIO II
This course is designed to provide the student with the necessary skills required to meet the needs of today's professional design field. This will be accomplished by giving the student several studio projects designed to develop individual student goals, presentation skills, and finished portfolio pieces.
ADVANCED WEB DESIGN
Students will develop advanced skills in industry-standard web design applications with a special emphasis on Dreamweaver and Flash. The students will build upon their skills by developing fully-functioning web sites using advanced web design techniques, including CSS. During this course the student will also design a portfolio web site for graduation.
CREATIVE ADVERTISING
The paramount effort in this class will be to encourage creative advertising thinking as well as presentation of concepts. This course will encompass rough pencil thumbnails, rough color comps and final color comprehensives using type, illustration or photography in ads, TV, and printed brochures. The emphasis will be the development of the student to sell products and services. The course will cover the mechanical techniques required, such as marketing, planning, and execution of concepts.
PERSONAL FINANCE
This course presents an overview of personal and family financial planning and the basic mathematical concepts such as ratios, percents, and other mathematical techniques and formulas applied in the context of personal financial planning with an emphasis on financial record keeping, planning your spending, tax planning, consumer credit, making buying decisions, purchasing insurance, self-employment, selecting investments, retirement planning, and estate planning.
INTRODUCTION TO BUSINESS
This course presents an overview of the modern business world that provides the knowledge and skills needed for more advanced study of management and related business topics by building the student's vocabulary, terminology, and knowledge of basic business fundamentals and facts.
MARKETING
This course is a study of the major elements in the marketing process including principles of advertising, personal selling, sales promotion, channels of distribution, and legal problems.

 

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